Empire
Homecare Resources, Inc. Background:
Empire Homecare Resources, Inc., provides products, services,
medical training, and management to seniors, caregivers,
families, and the disabled to assist in independent living
and health care needs.
In
1984, James W. Pritchett, Jr. developed the first Home Health
Care plan of its kind, which revolutionized the insurance
industry in this market.
The program was developed to allow seniors to recuperate in
the comfort of their own home as an alternative to assisted
living facilities. This idea has grown into an entire industry.
James Pritchett quickly became the leader in this cutting
edge senior care product. These state of the art insurance
plans are sold today from the Seattle home office building.
Health
Insurance For
Seniors On The Net
When
a good friend of mine inquired where he could obtain information
about medical insurance for his out-of-state, elderly mother,
I told him to try the Internet.
He
reported back to me about a week later, in desperation:
"I am giving up, I am too confused." He had taken
on an overwhelming project with his widowed mother, living
in another state. As the only child, and following the sudden
death of his father, it was his responsibility to care for
his mother.
In
this world of technology, the family unit is often living
in different geographical areas and the family members are
usually quite involved with their own lives, careers, and
families. In addition, when both parents are alive, often
one or both parents are quite independent and do not require
a lot of assistance. As time goes on things, of course, change,
and sometimes change very suddenly. There
can be a crisis, with regard to the health care needs of one
or both aging parents.
With
our baby boomers facing this problem in ever increasing
numbers, and with the information highway in full bloom, there
is a definite need for planning.
Protecting
your parent's assets and health is a huge and daunting
undertaking, which requires a tremendous amount of education
and practical application. Our seniors face many diverse responsibilities
upon reaching age 65. To name just a few: Estate planning,
taxation, Medicare, social security, wills, insurance, and
various other legal and financial matters. All of these different
areas require expertise from accountants, lawyers, estate
planners, insurance agents, home brokers, financial advisors,
and others.
The
Internet is a good starting point for most people to find
resources for questions and solutions for your problems. There
is, however, no replacement for good solid intelligent advice
from an expert.
Twenty
years ago, insurance for elders was sold by "senior
insurance specialists", with just a handful of companies
in each state. The programs were most often Medi-gap or Medicare
supplemental policies, which covered the expenses not covered
by Medicare, including hospital and doctor deductibles, durable
medical devices, and non-approved Medicare costs. Ironically
these specialists did not sell a lot of nursing care policies,
even though Medicare paid a national average of less than
2% of these expenses. With the advent of "financial and
estate planning" and more insurance companies entering
this market, a more broad and diversified product line became
available to agents, brokers, planners, and seniors.
Part
of this new diversification was the "home health
care plan", sold by itself, and in conjunction with senior
health insurance products. The appeal of the "home health
care policy" was that a senior could stay at home and
still receive medical and custodial benefits, allowing a person
to recuperate in the comfort of their own home.
This
was the answer to a huge problem. The last place an older
person wanted to go was a "retirement home", or
"rest home", or, God forbid, the "nursing home."
It appeared that seniors could now rely on this new innovation
without worry of having to move out of their home environment
in the event of a health problem.
As
with most things," if it is too good to be true"....
The home health care policy is no exception. The problem is,
there is not enough coverage for a lengthy illness or recuperation
time. The fact is, the new trend is toward an "all in
one" type facility, allowing for a variety of levels
of care all in one location. In other words a senior could
start off with little or no health care concerns in an independent,
less expensive area, and then go to an assisted living, or
nursing care facility, all within the same compound.
A
"nursing home" requires a nurse on the premises
24 hours per day, assisted living is just eight hours. The
advantages to this are financial. The patient or senior is
only charged according to the care level required during the
time he or she is admitted to that facility. Another benefit
is it alleviates a lot of planning because the care is delivered,
as it is needed. The medical attention is available to all
residents regardless of their current health.
Some people
are offered a lifetime package, which covers their care
for the rest of their life, regardless of their current age.
It also allows for social outlets to an otherwise somewhat
isolated group. On-line shopping services have become a huge
business. It is definitely here to stay and many insurance
policies are purchased from Internet quotes and on-line applications.
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There
are literally hundreds of thousands of insurance agents
and brokers advertising on the Internet. Most of them will
provide instant on-line quotes and even applications for the
potential insured. I highly discourage a layperson to purchase
insurance in this fashion. A little knowledge can be dangerous.
It's always highly advised to research and cover a lot of
topics and areas of concern surrounding life
insurance before committing on one insurance plan.
The federal government
has mandated to all states through legislation, the standardized
senior health insurance policy guidelines, which are governed
and regulated by each state insurance department.
There are plans
for almost every level of health. Some are designed and priced
for a less than healthy individual. Others are for a person
with minimal health concerns. . The whole concept of insurance
is to provide protection for "unanticipated" sickness
or injury, especially catastrophic expenses, which would devastate
a person's net worth. The more small expenses a person is
willing or able to pay (self-insure), the lower the rate.
I recommend this strategy when evaluating your insurance options.
Another consideration
when reviewing various insurance plans is to look at the company
itself. How long has the company been selling this type of
insurance? Do they have a lot of complaints filed with the
local department of insurance? Are the rates stable? Does
it pay claims on time? Service? Most agents talk about the
rating. These ratings are as follows: A+, A, A-, B+, B, B-,
C+, C, C-, or "not rated".
Do not be fooled
by rating alone. It is good to have a high rating, but it
is far better to have a company that has longevity, stability,
innovation, service, and expertise. The problem is that some
companies enter into a market and quickly leave without explanation.
This does not give security to the policyholder.
The most important
consideration should be a review of the profit/loss ratio
for that product. This will establish stability, and longevity
in the market. An insurance company with a moderate profit
in a particular line of business will remain in that market.
On the other hand, a company with losses will make changes
and possibly even withdraw. This is information not normally
available to Internet users.
Before entering
into an insurance contract, the senior person, the family,
and other advisors must be realistic, and a careful evaluation
of the entire picture must be examined. The age, the health
of the senior, the financial resources, the personality and
attitude of the senior, and most importantly the desires of
the senior, should all be considered.
Early planning
is important, as qualification becomes increasingly more
difficult as the applicant's health declines. The senior health
care market is complex. I will offer some words of advice
to attempt to alleviate potential pitfalls. *Choose
a well-informed, seasoned, and service oriented agent or broker
to assist your decision making process. The professional can
offer invaluable information, but do not be afraid to ask
a lot of questions and even get a second opinion.
*Do not wait until your parent or loved one
is sick, or injured. Plan ahead and take the time needed to
cover all the options. *Choose
an experienced insurance company. A Company that has been
in the marketplace for a significant time and has maintained
a balance of rates and benefits and sound risk selection with
moderate rate increases over time is your best bet. *The
plan should be flexible, with a broad range of options and
benefit selections to the insured. There should be no tricks,
or complicated language for the coverage. An incredibly low
rate is a red flag for trouble in the future. *Do
not rush or be rushed by an over aggressive sales person.
This policy
will not be inexpensive and will need to be read and reviewed
for a clear understanding of the contents. This is one advantage
to the Internet. You are allowed to read indefinitely before
you act.
A long-term
care program, with or without insurance coverage, will
only work if the senior has input into the care selection
process. If there are any questions about the accreditation
of a facility please call the "Continuing Care Accreditation
Commission at 202-783-7286.
As
I have mentioned in my article, the best way to avoid potential
problems are to plan ahead. I have found a company, that I
highly reccommend as they are professional senior care specialist's
and offer sound, practicle, individualized, advice
for caregivers, family members, seniors, and guardians. They
will advise on tax, legal, financial, health care, and other
family issues, and are available nationwide.
Please push the button below for "immediate advice"
today!
Empire
Homecare Resources
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RATES IN ALL 50 STATES
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